We developed a comprehensive branding solution for Collective, including a unique logo, typeface, color schemes, and dynamic video visuals tailored for different music genres.
We crafted a versatile brand identity and engaging visual content that enhances Collective’s platform for music artists on YouTube.
We designed a distinctive logo, selected modern typefaces, and established a vibrant colour palette with eight unique colours representing different music genres.
We produced engaging videos using After Effects, featuring soundwaves that react to music beats, to create genre-specific visual experiences.
We conceptualised and implemented the "Rooms" structure, organising genre-specific playlists on YouTube with corresponding colour schemes to ensure intuitive navigation and visual appeal.
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